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The 30th edition of the Cosmofarma Exhibition will feature the slogan “Intelligent Relationship”, a combination of two words that becomes a concept, highlighting the coexistence of two fundamental aspects for the evolution of the pharmacy: relational intelligence and artificial intelligence.
Relationships have always been at the heart of the pharmacist’s profession: listening, trust, and being close to people. With Artificial Intelligence, the Cosmofarma concept of Intelligent Relationship is born, enhancing the human connection through tools that improve service efficiency and personalisation.
The visual depicts this integration with two intertwined ropes, symbolising the union of relational and artificial intelligence. The tagline “Relational & Artificial” reinforces the message: technology and empathy work together to create a new model of care that serves the public.
See you at BolognaFiere for the 30th edition of Cosmofarma.