The 2026 Business Conference was the traditional Cosmofarma-inspired event, featuring opinion leaders from outside the sector who provided food for thought for the profession. The event focused on the theme of generational dialogue, highlighting the different approaches to work held by various generations.

Title: “Beyond the present: pharmacy in a changing world”

Alec Ross was the outstanding keynote speaker for this edition. Alec Ross, an American author, entrepreneur, and technology policy expert, was the focus of an interview that provided the Community with insights from one of the most authoritative voices on the future of innovation.