An innovative initiative that stimulated debate and broke down the traditional barriers between speaker and audience typical of a conference, putting pharmacists at the center of the discussion..
Discover the topics covered, central to the ongoing debate in the pharmacy sector. Each topic was assigned to an ambassador, who introduced the topic and briefly presented his or her reflections, then began an active discussion with the audience. At this stage, the speaker became the moderator of the discussion, which was structured using a mind map. This was then shown at the end of the discussion to summarize its content.Questa è stata poi mostrata al termine della discussione per riassumerne il contenuto.
The moderators of the various events were: Ilaria Caddia and Filippo Dessì, Epodè marketing Former pharmacists, consultants in communication and health marketing.
Ambassador: Gian Maria Rossi — Pharmacist and Professor of the Department of Pharmacy and Biotechnology UNIBO.
Ambassador: Simone Bergamini — Head of Administration, Planning and Control Marketers.
Ambassador: Ennio Tasciotti – Professor and Head of the Human Longevity Program Laboratory at IRCCS San Raffaele.
Ambassador: Elena Manzardo, HR consultant, career coach and learning designer.
Ambassador: Erica Tramontini and Francesco Manfredi – Happiness manager of Marketers and accountant and legal auditor partner of Studio Guandalini.
Ambassador: Francesco Garruba and Eugenio Genesi – Pharmacists and science communicators at InCasoDi.
Ambassador: Cristiano Gatto – Consultant and trainer.
The Agorà is the place where ideas and comparisons are born.
Next Generation Lab is the project that generates dialogue between different generations of pharmacists and builds a community capable of evolving together.
THEME 01 Human resources and generational comparison How can we enhance the human capital of pharmacy and foster collaboration...
Read allHow can we enhance the human capital of pharmacy and foster collaboration between generations? The comparison identified tools and models for building stronger, more motivated teams.
THEME 02 Management of tomorrow’s pharmacy How will pharmacy change in the coming years? The table analysed skills, organisation...
Read allHow will pharmacy change in the coming years? The table analysed skills, organisation and tools needed to tackle an ever-changing market.
THEME 03 Welfare and corporate welfare People’s well-being represents a strategic lever for the growth of pharmacy. The comparison...
Read allPeople’s well-being represents a strategic lever for the growth of pharmacy. The comparison focused on sustainable organizational models and quality of work.
THEME 04 University and work in pharmacy How can the distance between academic training and the world of work...
Read allHow can the distance between academic training and the world of work be reduced? The table gathered ideas to accompany young pharmacists on their professional journey.
THEME 05 Innovation and digitalization in pharmacy Innovation represents an opportunity to improve services, organization, and patient relationships, accompanying...
Read allInnovation represents an opportunity to improve services, organization, and patient relationships, accompanying the pharmacy’s digital transformation.
THEME 06 Longevity and pharmacy Longevity opens up new opportunities for service pharmacy. The comparison explored the role of...
Read allLongevity opens up new opportunities for service pharmacy. The comparison explored the role of the pharmacist in prevention and health promotion.
THEME 07 New targets, new opportunities How can we make pharmacy a point of reference for the new generations?...
Read allHow can we make pharmacy a point of reference for the new generations? The comparison analyzed languages, services, and strategies for engaging with an ever-widening audience.
