BEYOND THE TRADITIONAL PHARMACY
An immersive, interactive experience where visitors can discover the real potential of products, furnishings, equipment, software and technologies, including artificial intelligence.
EXPLORE · TEST · DISCOVER
A space where partner companies showcase innovative solutions and pharmacists can explore and experience new opportunities to develop their businesses.
Solutions and furnishings for creating functional, welcoming environments that enhance the pharmacy experience and meet people’s needs.
Digital tools, software, smart systems and artificial intelligence to explore new opportunities in pharmacy management and services.
Innovative solutions to expand the pharmacy’s offering, enhance the pharmacist’s advisory role and respond to citizens’ healthcare needs.
A SPACE FOR DIALOGUE
The Talk area enriches the experience with insights and opportunities to discuss emerging trends in pharmacy, bringing together expertise, experiences and perspectives.
SHARING IDEAS TO DRIVE CHANGE
An opportunity to explore changes in the industry, share experiences and discuss the opportunities offered by innovation, imagining new ways to meet the needs of the modern pharmacy.
